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Five Lessons Learned From A Successful Crowdfunding Campaign

After the completion of my first successful crowdfunding campaign on Crowdtilt I am eager to do it again.

I learned a lot about a passionate group of people rallying around one single cause:

  1. The cause must be connected to something that matters.
  2. The cause must have a community of people that are connected to the cause that matters. I am part of and most of us felt compassion towards Chase and his family because of his support as online entrepreneurs.
  3. This community must be willing to DO something about the cause that matters. Inside, the Fizzle community was already talking about helping the Reeves family before I launched the campaign.
  4. The community must have an easy/reasonable to target. Initially we set $100. By the time the campaign ended, we exceeded $450. 🙂
  5. The community MUST have a super easy way to give. This platform needs to have a low overhead fee. Also, the tool of choice needs to process the funds quickly.

Here are five quick points that I learned about a successful crowdfunding campaign. Hopefully, they will help you. Did I miss anything? What would you add?

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